Erik Spiekermann for DWR
Typographer, graphic designer, and businessman Erik Spiekermann has created timeless, influential and—yes—metaphysical work over the past three decades. Next to founding MetaDesign and FontShop (the latter being the first ever digital distributor of fonts) and designing more instant classic typefaces than any other, he has been recognized as an outstanding expert internationally as a lecturer and professor.
Design Within Reach is the source for the best in modern design, from iconic mid-century works to innovative items designed today. DWR sells clean and simple furniture and accessories, representing designers, materials, and processes that span categories and countries. In addition to residential settings, many of the items in Design Within Reach's assortment are used in corporate settings, restaurants, hotels, and schools around the world.
DWR founder Rob Forbes suggested collaborating. Spiekermann: "In the USA, streets can be quite long, and house numbers often run into five digits. The choice of numbers for this purpose, however, is pretty limited. What you see attached to most walls would not pass for professionally-designed figures. This is how Rob Forbes, the founder of Design within Reach, also saw it. So he asked me whether I could do anything about that and design numbers that would work in three dimensions. (…) Classic is my own adaption of Bodoni; for Contemporary, I somewhat rearranged Meta Bold; Industrial is a generic industrial typeface as negative stencils; and Tech is my attempt at designing numbers without any diagonal strokes. The materials are laser-cut, enamelled steel, extruded, and anodized aluminum, laser-cut, painted steel, and water-cut, polished stainless steel."